外賣(mài)的核心雖然是食物，但是外賣(mài)打包袋的包裝也是很重要的，如果店家的外賣(mài)包裝袋太過(guò)“邋遢”的話(huà)，會(huì)給消費(fèi)者留下一種不好的印象，消費(fèi)者也許不會(huì)再次關(guān)顧。今天小編就給大家講講外賣(mài)打包袋包裝的重要性。

Although the core of takeout is food, the packaging of takeout bags is also very important. If the store's takeout bags are too "messy", it will leave a bad impression on consumers, and they may not pay attention again. Today, the editor will talk to you about the importance of packaging takeout bags.

隨著越來(lái)越多APP的問(wèn)世，外賣(mài)行業(yè)的發(fā)展可以說(shuō)是很迅速的，給日常生活帶來(lái)的諸多改變之一就是可以隨時(shí)隨地方便的叫外賣(mài)了，午飯、加班餐甚至下午茶，都可以通過(guò)一個(gè)手機(jī)App下單實(shí)現(xiàn)之后，從送餐員手中接過(guò)各式各樣的外賣(mài)打包袋，幾乎成為現(xiàn)代生活的每日打卡之事。

With the emergence of more and more apps, the development of the delivery industry can be said to be very rapid. One of the many changes brought to daily life is the convenience of ordering delivery anytime and anywhere. Lunch, overtime meals, and even afternoon tea can be ordered through a mobile app, and after receiving various delivery bags from the delivery staff, it has almost become a daily check-in in modern life.

于是外賣(mài)變成餐飲行業(yè)激烈競(jìng)爭(zhēng)的一個(gè)延伸陣地。在一個(gè)傳統(tǒng)的餐飲消費(fèi)流程中，除去菜式、口味這一類(lèi)硬選項(xiàng)，一家餐廳的裝修風(fēng)格、服務(wù)水準(zhǔn)是我們挑選餐廳的重要指標(biāo)，這類(lèi)顯性特征往往被認(rèn)為代表了餐廳的個(gè)性和價(jià)值取向。形象一點(diǎn)比喻的話(huà)，它們就像是某種交互界面，是店家和消費(fèi)者溝通的一步。它或許不是必須技能，但肯定是溢價(jià)技能之一。

As a result, takeout has become an extension of the fierce competition in the catering industry. In a traditional dining consumption process, apart from hard choices such as cuisine and taste, the decoration style and service level of a restaurant are important indicators for us to choose a restaurant. These explicit characteristics are often considered to represent the restaurant's personality and value orientation. To put it metaphorically, they are like some kind of interactive interface, a step in communication between the store and consumers. It may not be a necessary skill, but it is definitely one of the premium skills.

在外賣(mài)生意上，實(shí)現(xiàn)這一功能的是外賣(mài)打包袋:除去不可控的配送因素，愉悅的外賣(mài)體驗(yàn)通常始于一個(gè)令人印象深刻的包裝。這種印象深刻，有時(shí)候來(lái)自于功能性，比如能很好地解決灑落、串味、保溫等問(wèn)題；有時(shí)候來(lái)自于美觀(guān)，比如更好的包裝材質(zhì)和設(shè)計(jì)感；有時(shí)候來(lái)自于貼心，比如隨餐食附送濕紙巾、口香糖甚至問(wèn)候小卡片等。

In the delivery business, the one that achieves this function is the delivery bag: excluding uncontrollable delivery factors, a pleasant delivery experience usually starts with an impressive packaging. This kind of impression is profound, sometimes due to functionality, such as being able to effectively solve problems such as scattering, cross flavor, and insulation; Sometimes it comes from aesthetics, such as better packaging materials and design sense; Sometimes it comes from thoughtfulness, such as accompanying wet tissues, chewing gum, or even greeting cards with meals.

好的外賣(mài)打包袋包裝必須兼顧設(shè)計(jì)、營(yíng)銷(xiāo)效果與成本，而不同類(lèi)型的餐廳在設(shè)計(jì)外賣(mài)打包袋時(shí)對(duì)這三方面也有不同考量。您有定制外賣(mài)包裝袋的需求就來(lái)我們網(wǎng)站http://www.kumima.cn咨詢(xún)吧！

A good takeout packaging must balance design, marketing effectiveness, and cost, and different types of restaurants also have different considerations for these three aspects when designing takeout packaging. If you have a need for customized delivery packaging bags, please come to our website http://www.kumima.cn Consult!